Category Archives: Female Leaders

Lori Senecal: Raising New Leaders

Published / by wincare / Leave a Comment

Being a global CEO for CP+B is a dream come true for Lori Senecal, but later this year, she would have to leave her post to give the younger executives a chance to lead the company. She was appointed to the position in 2015, and under her leadership, CP+B became one of the most competitive advertising agencies worldwide. Being an executive is not a new position for Lori Senecal, because she has been given executive roles in the past. While working for CP+B, she landed several contracts with the biggest companies in the United States, including the American Airlines. The airline company has been working with a CP+B competitor for more than two decades, but because of the quality of advertisement being produced by CP+B, they decided to transfer and give it a shot. Lori Senecal keeps on promoting the advertisements that are being created by her company, and she is successful in gaining more clients.

The management at CP+B expressed their deepest gratitude to the contributions of Lori Senecal. Because of her, the advertising agency managed to form partnerships with the biggest companies in America, and they are also awarded with several recognitions from producing the best advertisements in the country.

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Compliance Officers Without Authority are Powerless Over Executive Level Fraud

Published / by wincare / 1 Comment on Compliance Officers Without Authority are Powerless Over Executive Level Fraud

Corporate ethic officers, or compliance officers as they are often titled, are put in place as an internal control point to prevent corporate fraud and the ensuing scandal that will most likely follow. Yet if not given the proper amount of training and authority to govern corporate wrongdoing, these employees are little more than a gratuitous title holders set-up to fail and have little ability to prevent disaster when they do find fraud at the executive level. The recent Volkswagen fiasco is a prime example – would a mid-level compliance officer have been able to deter those above his pay and rank of impending doom? Probably not! 

The work of a compliance officer is a arduous job, which Helane L. Morrison is very familiar with, as Chief Compliance Officer at Hall Capital Partners. Yet it is her previous experience with the U.S. Securities and Exchange Commission (SEC) which may have given her a particularly keen eye for fraudulent activity and the gumption to pursue its dismantling without reserve. Her work at the SEC progressed from District Administrator to Regional Director, from 1999 to 2007 and gave her power in the areas of securities enforcement, litigation and regulatory matters. 

Ms. Morrison acted as a panelist on a forum concerning fundraising and marketing best practices in light of the prior to the JOBS Act. It was agreed that even in the case of fundraising, careful consideration of all marketing material; including testimonials and social media solicitations which can prove to be bad practice for a company. As a compliance officer, they also look at a company’s political contributions as a possible infringement on local lobbying rules. 

Ms. Morrison received a B.S. in Journalism from Northwestern University and earned a J.D. from the University of California at Berkeley, School of Law. To learn more about her life and career, check out her Wikipedia page, connect with her on LinkedIn, or read her bio in the following link >>